Products / Population Health
Population Health
iPLATO’s population health service is a market leading multi-media mass communication solution used by Public Health England and ICBs to increase the engagement of their population with key public health metrics.
About our Population Health Service
Our service was recommended for use nationally in The Independent Review of Cancer Screening Services by Sir Mike Richards. It has been proven to increase the uptake of national screening programmes, health checks, vaccinations and been used as a mass-communication method during the COVID-19 outbreak.
It has never been more important for patients to obtain easy access to the appropriate support and/or information about healthcare services. With fewer opportunities for face-to-face contact, text messaging has become a key method of patient communication.
The most reliable source of patient data is in the patients medical record. iPLATO’s Engagement Hub is able to extract data from patient records across an entire ICB region to centralise patient communication. The platform can target specific criteria of patients via multiple communication methods at scale, without the need for practices to be involved.


The Details
- Instant multi-channel communication tool (SMS, letters, telephone outreach)
- Clear, consistent and concise messaging across regions
- Targeted messages to support specific patient cohort groups
- Option to readcode patient records
- Centralised reporting to monitor patient outcomes
- No dependency on SMS provider or clinical system
The Benefits
- Centralised management to save time and money
- Increases uptake of public health initiatives, particularly in hard-to-reach groups
- Facilitates earlier diagnosis, treatment and access to relevant support
- Saves lives and improves health outcomes
- Improves QOF
- Fully GDPR compliant and IG approved solution


We have years of experience in delivering large scale patient engagement programmes, reaching millions of patients each week. Some of these include:
- Regional Covid-19 communications
- Invitations to vaccinations and Covid-19 testing for eligible groups
- Signposting to specialist services, e.g. talking therapies, smoking cessation and diabetes management
- Invitations for cancer screening services, e.g. text reminders and agent calls
- Notices about access and changes to the provision of services
Our Population Health Partners






Mass communication solution
Solutions

iPLATO’s digital-first NHS Health Checks
Cardiovascular disease is responsible for 1 in 4 deaths each year: 7.6m people are reported to be living with CVD, costing £15.8bn to the wider economy.

iPLATO’s Smoking Patient Questionnaire saves time and money for GP practices
Case study from Haslington Surgery, Cheshire CCG: The practice sent out a smoking status myGP Patient Questionnaire to a group of patients, out of which 651 confirmed that they smoked and subsequently received smoking cessation advice.

iPLATO’s myGP increased self-referrals to Talking Therapies / IAPT
Working across nine Talking Therapy Service hubs across London and Bedfordshire, myGP deployed targeted SMS messages to drive self-referrals for IAPT services. Patients were targeted by age and gender, with each SMS message including three options for them to self-refer
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